Role: General Manager - Tribal DDB Melbourne

February 2003 - August 2006

Tribal DDB was the top digital agency in Australia for two years between 2004 and 2006.

As Managing Partner of Tribal DDB I Managed the Melbourne office taking bottom-line responsibility for profitability as well as staff and client satisfaction.

At Tribal Melbourne we took a user-experience focus to website development, service development, and creative advertising, and in doing so won a swag of awards both locally and overseas including AdNews Digital Agency of the Year 2 years running and in 2005 we also won the B&T Agency of the year. 


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