Role: Melbourne General Manager - White Agency
July 2006 – July 2007
The White Agency were a digital agency hot shop with capabilities spanning digital media, digital creative, and digital customer experience.
As the first Melbourne Manager of The White Agency I helped establish the Melbourne office. That included managing the commercial fit-out and negotiations, team leadership, as well as embedding and operating our major Melbourne client Sensis; managing digital media strategy across all their brands including Yellow, White Pages, Trading Post, Citysearch, WhereIs, and Sensis MediaSmart.
Other roles: